How do you build a fan base? And how do you turn listeners into superfans? Nina Mathys takes you into the world of fandom, showing what really connects fans—from the first few listeners to the hardcore following.
As a marketing pro, she consults on music projects with her agency Blank Agency while running one of the biggest Instagram fan channels for Glass Animals—the last band to reach #1 on the US charts with Heat Waves. She has since been hired by the band as a superfan consultant. You just wanna know those peanut butter vibes, don’t you?
This talk will be held in English.
Founder blank agency - Basel